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2021-7407

Company: Florida Cancer Specialists
Location: Bradenton
Posted on: May 3, 2021

Job Description:

Founded in 1984, Florida Cancer Specialists & Research Institute is the largest independent medical oncology/hematology practice in the United States. With over 200 physicians, based in 100+ locations across Florida, we are committed to providing world-class cancer care in community-based settings close to home.
 
Our 3000+ team members enjoy:
- Work/Life balance – many locations have no weekend and/or night shift hours
- Competitive compensation
- Comprehensive benefits package including:
- Medical, dental, vision, life, and disability insurance
- Paid time off
- Holiday pay
- Tuition reimbursement
- CEU hours
- 401(k) with company match 

 

Our Marketing Division is seeking a Social Media Content Manager to join our team!

 


The Social Media Content Manager is responsible for managing activity and developing content on FCS social media channels with the aim of enhancing the FCS brand, increasing web traffic, building audience and driving engagement. 

  • In partnership with department leadership, creates an overall social media plan and editorial calendars, providing clarity on activity, priorities and success metrics.
  • Develops and distributes written and digital content across multiple social media platforms ensuring accuracy, timeliness and brand consistency. Generates or coordinates creation of all creative assets, with a focus on video.
  • Manages accounts on core social media platforms (Twitter, LinkedIn, Facebook and Instagram) across all business areas.
  • Monitors and responds to social media activity using established protocols.
  • Analyzes data and performance metrics and recommends actionable insights. Explores new opportunities across social media channels and stays current on trends and platforms.  
  • Manages the use of various content management and distribution platforms, such as HubSpot and Meltwater, for tracking and reporting analytics on social  media and communications campaigns.

Demonstrated strong copywriting and editing skills are essential. Requires attention to detail and the ability to consistently meet time-sensitive priorities. Must by highly organized with the ability to be flexible, according to changing priorities.


  1. Education: Bachelor’s degree in journalism, digital/social marketing or related field required.
  2. Previous Experience:
  • Five years’ experience in a social media marketing role required.
  • Proven talent of successful social media strategy, content development and management
  • Proficient in videography/photography and video/photo editing, as well as use of Canva or other graphic design tools.
  • Proven and demonstrated knowledge of best practices in social media marketing.
  • Proficient knowledge of social media platforms and emerging trends.
  • Healthcare marketing experience preferred.
  • Exceptional writing and proofreading skills and knowledge of AP Style

Keywords: Florida Cancer Specialists, Bradenton , 2021-7407, Other , Bradenton, Florida

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